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Humanize IT simplifies the approach to client communication with a simple framework built to make MSPs' life easier. We bridge the gap for between MSPs and customers by providing a simple customer journey: Assess, Recommend, Propose, and Roadmap — all to increase buying by having conversations, not presentations between MSPs and their clients.


Upsell Your Clients

Understand your client’s business and clearly articulate your value through technology recommendations.


Win New Clients

Capture more leads, provide personalized experiences, professional appearance to close sales quickly. 


Client Dashboard

A reinvented dashboard allows you to present looking as professional as your business runs. with ease.


IT Client Engagement


  • Customize Strategic Client Reports (QBRs)
  • Connect Business Problems to Technology Solutions
  • Articulate Value with Client Roadmap
  • Sync Opportunities with PSA
  • Demonstrate Your Progress Toward Chosen Goals
  • Keep Client Strategic Plan Alive

IT Sales


  • Differentiate Your Message
  • Capture Leads
  • Connect Business Problems to Technology Solutions
  • Articulate Value with Price Calculator
  • Gain Clarity with IT Service Contract
  • Sync Opportunities with PSA

Get Results


  • Long term client royalty
  • Predictable IT sales for a given marketing investment
  • Present with ease

Grow With the Right Plan Starting at $199 per month


  • 4 premade report templates
  • Marketing collateral
  • Chat support
  • Unlimited users/clients
  • PSA integration

Become Part of a Winning Framework...



Merge business communication and IT with MSPL, a platform for managed IT service providers.



Bring a human approach to IT with Humanize IT and receive guided courses and personalized assistance from real people.


Attend weekly community meetings with progressive IT sales, account manager, vCIO and business developer peers.

You Might be Thinking...

We have no time

Success has never been quicker, with narrow scope, ready-to-use templates, course materials and intuitive tools to make implementation very easy.

We grow already

No matter how engaged your clients are and how rapidly you grow, this platform gives you the extra boost needed to help your team do more, with less time.

We have no money

Though it is an investment upfront and a recurring expense, you'll end up generating a ton of revenue with new projects, services and clients.

We're not there yet

No matter what your current maturity is with account management, vCIO or IT sales, this platform gives you the tools to start, execute and advance your current practice

Garry Adams

Garry Adams

Client Relationship Manager / JMark Business Solutions

We had challenges in upgrading our clients to our cyber-security offering. Humanize IT helped develop an effective process for our account management team to grow our existing client base.

Rich Anderson

Rich Anderson

CEO / Imagine IT

Humanize IT helped us design and sell $7,000 MRR vCIO contract to our existing client very quickly.

Eric Baryol

Eric Baryol

CEO / Leverage IT

We use the Humanize IT Needs Assessment questionnaires and reports to differentiate ourselves through the sales process. We have been growing our MSP 20% year to year.

Latest news & articles

From the Blog

Boosting IT Services with Client Portal Implementation
Boosting IT Services with Client Portal Implementation
26 June, 2023

Client portal implementation is a critical process that can enhance IT insights and improve the overall client experienc...

The Biggest Problem Facing MSPs Today
The Biggest Problem Facing MSPs Today
23 January, 2023

We have been spending a lot of time talking to MSPs and other vendors over the last few months. Something has been buggi...

Treat People Like People (Part 2)
Treat People Like People (Part 2)
16 January, 2023

Last episode we talked about "What is wrong with the MSP industry, that we don't treat people like people" which we will...